Meaning late majority
What does late majority mean? Here you find 2 meanings of the word late majority. You can also add a definition of late majority yourself
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late majorityThe fourth (and large) group of users to adopt an innovation.
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late majorityis led by the larger, slower moving institutions and individuals; those who require substantial information prior to making a commitment or decision. They tend to be more committee based if they are institutional. The laggards
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